An illustrative example: ESG
CalibraxKPI co-founder and partner Brian Cusick explains in a recent Asset.tv segment how and why CalibraxKPI is used in the area of ESG (Environmental, Social, Governance) -- a discipline where it is important to have non-financial measures of success. (Host: Darby Hobbs of Social3)
Introductory clip about CalibraxKPI in general
This clip illustrates how the research panel was establish for the ESG application.
This clip shows an example of a CalibraxKPI Engagement Fingerprint™ output. While the application in this case is ESG, the example is illustrative for all disciplines.
All CalibraxKPI analysis is done with respect to the competitive set of the client. This clip offers more about this along with some examples. Again, while the subject here is ESG, the example is illustrative for all disciplines.